Outdoor advertising is one of the key elements of business promotions as it gives you maximum exposure. But putting up a billboard or banner in a high-traffic area can cost a significant sum. However, missing out on this form of promotion means you may get far behind your competitors. The best way to handle the challenge is by making the most of your outdoor signage. It boils down to using a strategic approach to maximize exposure and build brand awareness. Let us share a few practical tips to ... continue reading...
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How to make your store “Digital” with Electronic Shelf Labels
As technological advances continue to evolve, a growing percentage of point-of-sale and network administrators are looking for new ways to boost revenue, improve customer experience, and optimize personnel management. The introduction of new electronic shelf labelling solutions to the market opens up new avenues for developing a successful business and service quality goal. Installing electronic shelf labels helps future-proof your business by reaching the escalating demand ... continue reading...
5 Ways to Increase Foot Traffic to Your Brick-and-Mortar Store
Did you know that 56% of shoppers visit a store before buying a product online? Mostly, individuals who plan to buy something online will first visit a store. This helps you consult with the store attendant about the product and get a chance to handle it firsthand before deciding to buy. It's essential to assess your foot traffic when running a brick-and-mortar store. The more foot traffic you have, the more opportunities you get to engage customers and make ... continue reading...
Strategies To Consider Implementing To Help Give Your Company A Competitive Advantage
One thing small and large businesses have in common is their competitive nature. These companies desire to stand apart from their competitors and be the business of choice. Some tactics implemented can be more beneficial than giving a competitive advantage. A few could help a company to remain in business. For example, understanding your target customers can help a business be competitive. Companies can adjust their marketing tactics and services accordingly as they know who their customers ... continue reading...
JD.com Celebrates the Launch of 618 Grand Promotion 2022
JD.com is a Chinese E-commerce company founded in 1998 by Richard Liu. Since it was founded, it has had many different milestones, including being listed on the Hong Kong Stock Exchange in 2007. JD is one of China's largest e-commerce companies, with an annual gross merchandise volume of more than $50 billion as of 2017. The company kicked off its annual 6.18 Grand Promotion, a promotional campaign that runs from January 1 to February 18 and in which the company encourages customers to ... continue reading...
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