There are more than 400,000 startups that get their operations off the ground every year. The sheer number of startups can make it very difficult for your startup to stand out in the crowd.
If you’re trying to get attention for your company, there are all kinds of techniques that you can try. One of the best ways to make people more aware of your startup’s presence is by investing in the top promo products.
Promo products shouldn’t set your company back too much as far as costs are concerned. But they can go a long way towards opening your business up to new audiences.
Check out some of the top promo products that can get your startup noticed below.
Pens
As you may or may not know, the average house has upwards of 300,000 items stuffed inside of it. If we had to guess, we would estimate that about 299,875 of them are probably pens.
Open up any “junk drawer” in America and you’ll find more pens than you can count. And yet, people can never seem to find a pen when they need one!
Help your customers out with this problem by providing them with pens that have your company name, logo, and information on them. Pens are one of the top promo products because they’re affordable and because they always get a great response from those who receive them.
Notebooks
If you’re going to pass out pens to all your customers in the hopes of raising awareness for your startup, why not give them something to go along with them?
Outside of purchasing pens as promo products, many startups also purchase custom notebooks and other paper supplies to package with their pens. This gives people a convenient place to jot down their notes at home.
When you give people pens and notebooks, it’ll put your startup’s name and logo in front of them all the time. It’s an excellent way to build up brand awareness over time.
Calendars
Even if people put your promo pens and notebooks right on their kitchen countertops at home, there’s a chance they might not see them every day. But do you know that they will see?
A calendar with your company’s name and logo on it! People will hang up a promo calendar from you and glance at it pretty much every day.
A promo calendar will also give you an opportunity to show off what your company is all about. You can put photos of your products in the calendar or give people a glimpse of your employees if you want.
T-Shirts
How would you like to turn people into walking billboards for your startup? You can do it by investing in a bunch of promo T-shirts, which have turned into some of the most effective promo products over time.
It’s almost impossible for people to turn down a free T-shirt when you give it to them. They’ll be more than happy to take it home with them and wear it proudly, even if they’re not super familiar with your startup.
They’ll wear your T-shirt all around town and help spread the word about your business in the process. Promo T-shirts are such a great marketing tool for young companies.
Lapel Pins
T-shirts are just one of the many promo products you can ask your customers to wear to support your business. You can also have them wear hoodies, hats, and other apparel with your business name on it.
Additionally, you can give out lapel pins to your customers. Whether you design one specific pin or offer several different ones and encourage people to collect them, you’ll love the response you get from customers when you pass lapel pins out.
Read more about some of the benefits of using lapel pins on behalf of your startup business.
Tote Bags
As more and more states consider banning plastic bags, there are going to be a lot of people out there who look for affordable tote bags to carry around all their stuff. Why not step up and provide these bags for them so that they don’t have to purchase them on their own?
You can stick your company name and logo onto a variety of different tote bags and start passing them out to your customers. Just like with T-shirts, they’ll help market your startup to the masses when they carry them around.
One of the advantages of using tote bags over T-shirts is that T-shirts can only be worn about once a week. But some people will carry your company’s tote bags around every day and help build up brand awareness for your business.
Reusable Water Bottles
Do you want to market your company through promo products and do something great for the planet at the same time? Reusable water bottles can make this possible.
People buy about 1 million plastic water bottles every day and only recycle about 23% of them. You can cut down on how often your customers have to buy plastic water bottles by giving them reusable water bottles.
This will help bring down the number of water bottles that are purchased every year. It’ll also put your startup’s name and logo right in front of people’s faces every single time they take a sip of water.
Buy the Top Promo Products for Your Startup Today
When you’re first trying to get a business up and running, buying the top promo products might not be a top concern. But you should make sure that it’s at least somewhere near the top of your to-do list.
When you invest in promo products, you’ll also invest in the future of your company. Promo products will help to market your startup and bring in more customers in the days, weeks, months, and—hopefully!—years to come.
Consider buying some of the promo products listed here. They’ll work wonders for your startup when you use them right and help you get noticed.
Need more advice on turning your startup into a success? Take a look at the articles on our blog to get all the tips you’ll need to jumpstart your new company.