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What Is the Most Essential Plugin on WordPress for Marketers?

If you’re a marketer working to get the most out of WordPress, you’re not alone. WordPress users create about 70 million new posts per month!

Getting noticed in a sea of websites isn’t always simple but there are ways to make it easier.

Plugins are great tools for WordPress users, adding function and features to your site.

What’s the most essential plugin for your WordPress site? Read on and we’ll help you answer that question!

What’s a Plugin?

A plugin is an app that runs on top of the basic WordPress site. The apps offer additional features not found on the basic platform. There are over 50,000 plugins available.

Take your website way beyond a blog with plugins. From knowledge-based plugins to online galleries, there’s an enormous amount of options.

Let’s take a look at some of the essential plugins for digital marketers.

OptinMonster

One of your best lead generators is a popup opt-in tool on your website. If you don’t have one, you’re missing out on an easy way to capture email addresses.

Add eye-catching sign-up forms without paying a developer. OptinMonster also comes with built-in analytics and A/B testing. You’ll even convert visitors before they leave your website.

Yoast SEO

With Yoast SEO, add XML sitemaps, breadcrumb navigation, meta tags, and more. Using this handy plugin helps search engines find your website.

When search engines identify your niche, your organic search traffic improves. Yoast keeps on top of all the WordPress changes too.

Google XML Sitemaps

Do you have an XML sitemap? Do you know what one is? If not, Kurt Chrisler can help you.

In a nutshell, an XML sitemap helps search engines do a better job of indexing your blog. This helps you get your blog posts to the top of the search rankings.

It’s called Google XML Sitemaps but it helps other search engines find your site too. It’s easy to use even if you don’t have a lot of technical knowledge.

The Broken Link Checker

Search engines penalize sites with missing images and broken links. The Broken Link Checker scans your entire site, including posts and comments. When it comes across a link problem, it notifies you.

Choose your preferred mode of notification – email or the dashboard.

This essential plugin even comes with the option of preventing search engines from following broken links.

Akismet

You’ve heard of Akismet already if you have a WordPress site. It’s a plugin that fights spam in blog comments.

Akismet offers the chance to review comments within the admin screen. Is there an especially egregious spammer? Akismet lets you block him.

Essential Plugin Programs for Your WordPress Site

If you’re new to WordPress, the number of essential plugin programs is overwhelming.

Every marketer has different needs. You may need to try many plugins before you hit on the apps that work best for your company. But these are a few that every marketer should have on her WordPress website.

Need more information about the blogger lifestyle? Keep reading our blog!


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About The Phat Startup

The Phat Startup was created by Mike McOwen to create a space where entrepreneur lifestyle could be focused on. We tend to live a different lifestyle than most. Entrepreneurs tend to be interested in maximizing their life, not only their profit.

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Mike McOwen
PhatStartupsMike McOwen@PhatStartups·
29 Dec 2017

Why is content marketing so important? Find out here: http://thephatstartup.com/money-finance/why-your-business-needs-a-content-marketing-strategy-in-2018/

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PhatStartupsMike McOwen@PhatStartups·
9 Oct 2017

http://yescincinnati.com/

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PhatStartupsMike McOwen@PhatStartups·
25 Sep 2017

Wow, interesting

Forbes@Forbes

Millennial men are more likely than women to default on student debt http://on.forbes.com/60148NudC

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PhatStartupsMike McOwen@PhatStartups·
25 Sep 2017

I LOVE Toronto! Miss that place

GO Transit@GOtransit

Explore Toronto’s art scene with GO! Enjoy special late night service during Nuit Blanche on Sept 30. https://cards.twitter.com/cards/v2l8b/4ttwx

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BuffaloSabresBuffalo Sabres@BuffaloSabres·
25 Sep 2017

Batter's up! ⚾️ Spending quality time with our friends at @MiracleLeagueWN.

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