The packing industry generates over $900 billion worth of revenue a year. Businesses that manufacture, package and ship items around the world have dealt with numerous changes since the start of the COVID-19 pandemic. If you are a business owner, one of the main concerns you should have is keeping the products you send out to consumers safe and accessible.
This is why you have to educate yourself on how COVID-19 is changing the handling, shipping and packing industries around the world. Below is information on these changes and what your business can do to adapt to them.
Packaging Needs to Be Able to Withstand the Rigors of Shipping
During the COVID-19 pandemic, eCommerce sales spiked substantially. With more people at home, online stores saw an increase in traffic and purchases. Many businesses who never offered eCommerce options before quickly realized how important this was to their long-term growth. One of the main things you have to change about your product packaging to accommodate online buyers is durability.
When shipping products to customers, the packaging they are in will be exposed to lots of hazards. The last thing you want is for your product to arrive in tattered or damaged packaging. This is why improving the durability of your existing packaging design is essential.
Focusing On Increased Health and Safety Expectations
At the beginning of this global pandemic, there were a number of misconceptions floating around about the coronavirus. One of the biggest misconceptions that people had about the coronavirus is that they could get it from touching packages. The Center for Disease Control (CDC) has released numerous documents that claim no cases of the coronavirus have come from contaminated surfaces.
Even with this reassurance, many consumers are cautious when handling packages from new vendors. If you want to reassure new customers about the safety of your packaging, you should probably avoid designs that feature open cut-outs. Putting information about the precautions taken when packaging products is also a good idea. This can be done by designing a new label that features this information. If you are interested in updating your product packaging, then working with a company like https://www.deepkinglabels.com/ is a smart move.
Sustainable Packaging is a Must
One of the main things most people noticed about the COVID-19 lockdowns is that the environment started to improve. As the number of COVID-19 cases worldwide starts to decline, many people are starting to focus on how to make the positive environmental impacts of quarantine last. This has led to many consumers demanding that the companies they invest in use sustainable packaging.
Instead of allowing a competitor to edge you out due to their commitment to eco-awareness, you need to make some changes to your packaging. Using biodegradable packaging is a great way to reduce the negative environmental impact your products have. You can also explore the recycled packaging materials on the market if you feel biodegradable options aren’t a good fit for your products.
As you can see, the COVID-19 pandemic has changed a number of things in the business world. With the information in this article, you can show consumers you are passionate about protecting them and the environment.